Pricing: every module on every paid plan. Credits from $49 a month.
Plans
Free · $0
10 credits to run your first report — 10 prompts across ChatGPT, Claude and Google AI Mode — on one brand. No card.
Starter
One business, or a few of your own.
$49/mo
Billed monthly
- 150 credits a month — about 15 reports of 10 prompts
- 10 brands
- Every module, Outreach and Prospects included
- Publishing to WordPress and Webflow
Pro
A marketer with a handful of brands.
$89/mo
Billed monthly
- 500 credits a month — about 50 reports of 10 prompts
- 100 brands
- Everything in Starter
- 2 seats · being built
Agency
RecommendedAn agency, with a roster of clients.
$149/mo
Billed monthly
- 1,000 credits a month — about 100 reports of 10 prompts
- 500 brands
- Totals across every brand
- Your logo on reports and links
- Client reports with a review step
Agency Plus
An agency at scale, with the most brands.
$299/mo
Billed monthly
- 2,000 credits a month — about 200 reports of 10 prompts
- 1,000 brands
- Everything in Agency
- Client logins, on your own domain · being built
Every paid plan can start with 7 days free and 50 credits, once per account. Your card is charged when the trial ends — cancel before then and nothing is. Plans and top-ups are paid by card through Dodo Payments.
In every plan
- Prompts tracked on ChatGPT, Claude and Google AI Mode, and on Gemini, Perplexity and Grok when you add them
- Tasks from every report, and articles written to win the prompts you lose
- Proof, a week after a page goes live
- Publishing to WordPress and Webflow, Google Search Console and Google Analytics
How many credits do you need?
What your roster runs in a month, and the plan that covers it.
10 credits each, and up to 5 for its Proof
You need
130credits a month
- Tracking
- 100
- Articles and their Proof
- 30
5 brands × 20 prompts × 1 credit, once a month.
What a credit buys
Free with every report: reading the site to set up the brand, the tasks it suggests, and Brand Audit — what the engines say when asked about the brand by name. A prompt no engine answers gives its credit back.
- One prompt, asked on ChatGPT, Claude and Google AI Mode1
- That prompt with Gemini, Perplexity or Grok added, up to all 6 engines2
- Claude Search on that prompt — Claude with a web search+1
- An article written from your site and your notes10
- That article written again, with a line on what to change2
- Proof: the prompts an article targets (up to 5), asked again a week after it goes live1 a prompt
- A market scan: 10 buyer questions about a kind of business in a place, on ChatGPT, Claude and Google AI Mode, and the businesses Google Maps lists there11
- A pitch: 12 prompts on a prospect's own site, and the email written from it12
- A research: 12 questions buyers ask an assistant about a keyword or a page1
- A site health check of one page: Google's speed test, and what AI crawlers read on it1
- An outreach email to a page AI cites, or a reply to a thread it cites, from your own facts1
- A check of that page: whether it names you now, and links to you1
- Update from website: a brand's site read again, beside its profile1
Top-ups
50
$18
100
$35
200
$65
Top-ups never expire, and are spent after the month's credits. Any plan can buy them, the trial included.
What is in each plan
Being built — shown at the plan that will carry it.
Agency
$149/mo
Credits
- Credits a month1,000
- Brands500
- Seats10Being built
- MCP server for Claude, ChatGPT and CursorIncluded
Visibility
- Prompts on ChatGPT, Claude and Google AI ModeIncluded
- Gemini, Perplexity and Grok, two credits a promptIncluded
- Claude Search, a credit moreIncluded
- Share of voice, position, citations and fan-outsIncluded
- Competitors and Brand AuditIncluded
- Scheduled reports, weekly or monthlyIncluded
- Client reports and shared linksIncluded
Tasks and content
- Tasks from every reportIncluded
- Articles written from your siteIncluded
- Publishing to WordPress and WebflowIncluded
- Autopilot: articles every weekIncluded
- Proof, a week after a page goes liveIncluded
- Google Search ConsoleIncluded
Sources and Explorer
- Sources: the pages AI cites, who they name, who wrote themIncluded
- Research for new prompts, a credit eachIncluded
- Site health, a credit a pageIncluded
- Website analytics and AI traffic, from Google AnalyticsIncluded
- Your Google demand, from Search ConsoleIncluded
- Indexing: which of your pages Google has, from Search ConsoleIncluded
Outreach
- Citation outreach: the cited pages that name competitors, not youIncluded
- Community: the threads AI cites, a reply drafted for eachIncluded
- Email hub, sent from your own mailboxIncluded
For agencies
- Prospects: win clients with a reportIncluded
- Totals across every brandIncluded
- Your logo on client reports and shared linksIncluded
- Client reports with a review step, emailed in your nameIncluded
- Client logins and your own domainNot included
Questions
- What happens to credits I don't use?
- A plan's credits come every month on the billing date, and what is left of the last month's ends then — they do not carry over. Top-ups never expire, and are spent only after the month's credits.
- What does a yearly plan change?
- The price: 20% off, paid once a year. The credits still come month by month, the same number each month as on the monthly plan.
- Can I change plans?
- Yes. A bigger plan starts at once: you pay the new plan less what is left of the old one, your billing date moves to that day, and the new month of credits starts. A smaller plan starts at your next billing date; until then you keep the one you have.
- How does the trial work?
- Every paid plan starts with 7 days free and 50 credits, once per account. A card is needed to start it, and charged when it ends; cancel before then and nothing is. If you want the plan's month of credits at once, start it without the trial.
- What if I need more than the largest plan?
- Top-ups add credits to any plan. For more than 1,000 brands, write to hello@passcite.com.
- Is there a contract?
- No. Monthly or yearly, cancel any time, and the plan runs to the end of the period you paid for.
Run your first report free
10 credits, no card: the prompts your buyers ask, on ChatGPT, Claude and Google AI Mode, and who gets named instead.