What Passcite does, and what it does not
At a glance
- What
- An AI visibility platform for agencies, and for businesses that run their own brand
- Does
- Shows who the assistants name, writes the pages that would change the answer, and asks again a week after each goes live
- Does not
- Post to social media, buy ads or send cold email for you
- Engines
- ChatGPT, Claude and Google AI Mode on every report; Gemini, Perplexity and Grok when a report adds them
- Plans
- $49 to $299 a month, 150 to 2,000 credits, 7 days free
- Free account
- 10 credits for a first report, no card
- Not built yet
- Team seats, client logins on your own domain and an API
- Contact
- hello@passcite.com
What it is
Passcite asks ChatGPT, Claude and Google AI Mode the prompts a brand's buyers type, names who is recommended instead, turns each report into tasks, writes the pages that would win those answers for review, and asks the same prompts again a week after a page goes live.
Passcite is an AI visibility platform for agencies — the category is also called answer engine optimisation, AEO, GEO or AI search visibility. Each client is a brand, and a plan is credits a month spent across every brand. Built for small agencies, it works for one brand too.
A report asks each prompt a brand tracks on ChatGPT, Claude and Google AI Mode, and on Gemini, Perplexity and Grok when it adds them, and shows which answers name the brand, who is named instead, and the sources cited. Each report suggests tasks: pages to write or update, which Passcite writes without inventing facts, and listings, reviews and site files a person changes. Articles wait for review unless Autopilot publishing is on.
Running today
- Visibility: the prompts buyers ask, tracked on ChatGPT, Claude and Google AI Mode, with share of voice, position, citations, fan-outs, competitors and Brand Audit
- Scheduled reports, weekly or monthly
- Tasks: what each report says to do, one task per thing to change
- Content: articles written from the site and its notes, reviewed, and published to WordPress or Webflow — or copied anywhere else
- Proof: an article's prompts asked again a week after it goes live, before and after, with changes re-checked
- Autopilot: articles written every week from the best opportunities
- Search Console: which of a site's pages Google has, and articles' clicks
- Client reports, a new edition after each scheduled run, and shared links
- Agency plans: totals across brands, white label, and editions held for review
- Prospects, on every paid plan: scan a market, pitch the businesses AI never names, and sign them as brands
- Sources and Explorer: the pages AI cites, research, site health and AI traffic
- Outreach: the pages and threads AI cites, with an email or a reply for each to send yourself
- MCP server for Claude, ChatGPT and Cursor, on every plan
- 11 free tools, no account
What it does not do
- Not built yet: Team seats, client logins on your own domain and an API.
- By design: Passcite does not post to social media, buy ads or send cold email for you.
Pricing
| Plan | Monthly | Credits a month | Brands |
|---|---|---|---|
| Starter | $49 | 150 | 10 |
| Pro | $89 | 500 | 100 |
| Agency | $149 | 1,000 | 500 |
| Agency Plus | $299 | 2,000 | 1,000 |
- The free account: 10 credits to run your first report — 10 prompts across ChatGPT, Claude and Google AI Mode — on one brand. No card.
- Every paid plan can start with 7 days free and 50 credits, once per account. Your card is charged when the trial ends — cancel before then and nothing is. Plans and top-ups are paid by card through Dodo Payments.
- Billed yearly, 20% off: Starter $470, Pro $855, Agency $1,430 and Agency Plus $2,870 a year. The credits still come month by month.
- Top-ups: 50 credits for $18, 100 credits for $35, 200 credits for $65. Top-ups never expire, and are spent after the month's credits. Any plan can buy them, the trial included.
- Ask within 14 days and a plan charge with every credit unused is refunded; a billing period is refunded unasked if something we publish breaks a site.
What a credit buys
| Credits | For |
|---|---|
| 1 | One prompt, asked on ChatGPT, Claude and Google AI Mode |
| 2 | That prompt on all 6 engines: Gemini, Perplexity and Grok as well |
| +1 | Claude Search on that prompt — Claude with a web search |
| 10 | An article written from your site and your notes |
| 2 | That article written again, with a line on what to change |
| 1 a prompt | Proof: the prompts an article targets (up to 5), asked again a week after it goes live |
| 11 | A market scan: 10 buyer questions about a kind of business in a place, on ChatGPT, Claude and Google AI Mode, and the businesses Google Maps lists there |
| 12 | A pitch: 12 prompts on a prospect's own site, and the email written from it |
| 1 | A research: 12 questions buyers ask an assistant about a keyword or a page |
| 1 | A site health check of one page: Google's speed test, and what AI crawlers read on it |
| 1 | An outreach email to a page AI cites, or a reply to a thread it cites, from your own facts |
| 1 | A check of that page: whether it names you now, and links to you |