Passcite vs Otterly.AI
Which one you want
Pick Otterly.AI
You want to watch a set of prompts every day, on Google AI Overviews and Copilot as well as ChatGPT, feed it into your own dashboards, and your team writes the pages.
Pick Passcite
You want the missing pages written and published once you approve them, and checked against their prompts after they go live, on one plan across your brands.
Run your first report freeRun both
It can make sense: Otterly to watch a wide set of prompts daily, Passcite for the pages a client loses on and Proof after they go live. You would be paying twice for the asking.
Where each one is stronger
Stronger: Every prompt, every day.
Weekly or monthly on a schedule you set, or when you run a report. Nothing daily.
Stronger: Sentiment against competitors, citation winners and losers over time, and, from Standard, which AI crawlers visit the site, read from its server logs.
Fan-outs — the searches the engines ran before answering — Brand Audit, what they say when asked about the brand by name, the pages they cite over time, and the visits AI assistants send, from Google Analytics. No crawler logs.
Stronger: A GEO audit of 1,000 pages a month on Lite and up to 10,000 on Premium: crawler access, whether the content reads without JavaScript, structured data, with a score and steps to improve.
Site health checks any page of your site, and competitors' homepages, a credit a page: Google's speed test, robots.txt for the AI crawlers, llms.txt, the sitemap, structured data and what a crawler sees without JavaScript, each finding filed as a task. Indexing asks Search Console about up to 500 sitemap pages. No crawl of every page, and no score.
Stronger: An API and an MCP server from Standard, a Looker Studio connector, and the raw answers as CSV or JSON.
An MCP server your own AI assistant can use, on every plan; no API yet, and no CSV or JSON export.
Even: ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot on every plan; Claude, Gemini and Google AI Mode as paid add-ons. More than 50 countries.
Even: ChatGPT, Claude and Google AI Mode on every plan, and Gemini, Perplexity and Grok for two credits a prompt. Google AI Mode rather than AI Overviews, and no Copilot.
Even: No native white label — its help center says the app, branding and URLs cannot show your agency's name. Branded dashboards are built in Looker Studio from Standard; PDF exports take your logo; clients can have read-only seats.
Even: Shared links and client reports, printable as PDF from the browser; from Agency, under your name, logo and colours, and emailed to your client in your name. No seats for clients: client logins are being built for Agency Plus.
Even: Competitor benchmarking per prompt, and the domains and pages each engine cited.
Even: Every prompt records who was named instead on each engine, and the pages the engines cited.
Even: A 7-day trial with 50 prompts and no card.
Even: A free account with 10 credits — the first report, 10 prompts on three engines — and no card; a plan's seven-day trial takes one.
Recommendations — three a week on Lite, unlimited from Standard. Its pricing page and help center list no writing or publishing: the pages are your team's to write.
Stronger: Every report suggests tasks, and the pages among them are written for you at 10 credits each — read in full and approved, then published into WordPress or a Webflow CMS collection, or copied anywhere else. A week after one goes live, its prompts are asked again.
$189 a month for 100 prompts — Standard at $189 — on its four engines, daily. Claude and Gemini make it $357.
Stronger: 10 brands asking 10 prompts twice a month use 200 credits — Pro, $89 a month, which leaves 30 articles at 10 credits each.
Prices are monthly list prices; Otterly's are 15% lower billed annually. The 10-brand row asks 10 prompts a brand: daily on Otterly, twice a month on ours. Asked every day, 100 prompts would be about 3,000 credits a month here — more than Agency Plus's 2,000.
Passcite and Otterly.AI
- Is a weekly or monthly report enough, against a daily line?
- For deciding what to write next, usually: AI answers swing from one day to the next, and a single day's movement says little. A daily line shows the trend between changes; Proof asks an article's own prompts again a week after it goes live and sets the answers beside the ones before it.
- What about one site?
- Otterly's Lite plan is $29 a month for 15 prompts asked daily on four engines, in one workspace; Claude adds $29 and Gemini $9. On ours, 1 brand asking 10 prompts twice a month uses 20 credits — Starter, $49 a month, which leaves 13 articles at 10 credits each.
- Does Passcite read my server logs?
- No. Site health reads robots.txt the way the AI crawlers do and says which of them it lets in, and the free AI crawler checker does the same for any site. Which crawlers actually came is in your server logs, which we never see.
- Passcite vs FolioraFoliora runs the most complete loop in this category, priced per site. Passcite prices a roster of brands in credits.
- Passcite vs overrankoverrank publishes an article a day on every client site. Passcite asks who AI recommends, writes the missing pages for approval, and asks again once live.
- Passcite vs Rank PromptThe same prices, credits and engines. Rank Prompt does more today — daily tracking, a client portal, an API; Passcite differs in three places.
- AI search tools, rankedOn the blog: one buyer question a ranking, the criteria published above it, every row dated.
See who the engines recommend instead
The prompts your client loses, who wins them, and the tasks that would change it.